Pricing
Two numbers, both visible. A flat monthly fee pays for the outreach work. Publisher fees are shown on every opportunity, and you pay them directly, only for the sites you approve.
Both packages include the same manual process. The difference is outreach capacity, and with it the guaranteed number of qualified publication opportunities you receive each month.
$1,000/ month
20+guaranteed qualified publication opportunities a month
A steady monthly outreach campaign for one website and one primary market.
Best for: Sites building authority with consistent, relevant links.
Start with Core$1,500/ month
30+guaranteed qualified publication opportunities a month
More outreach capacity for competitive niches, extra target pages or faster growth.
Best for: iGaming, crypto and other niches where competitors build links every month.
Start with ScaleLet’s scope it
Minimums and scope agreed before launch
Multiple websites, several languages or markets, or an unusual brief.
Best for: Agencies, portfolios and multi-market brands.
Ask for a Custom quotePublisher fees are not included. You see each fee before approving a site and pay the publisher directly, at their price. I never add a markup.
Link building has two costs, and many vendors merge them into one number. The first is the work: finding sites, checking them, writing to editors, negotiating and producing content. The second is the publisher fee that many sites charge for a guest article or a link insertion. When both costs hide inside a single per-link price, you can’t tell whether you’re paying for effort, for the site or for a reseller’s margin.
I price them separately. The monthly package covers the work, and it’s all I get paid. Publisher fees appear on each opportunity in your sheet next to the site’s metrics, and you pay the publisher directly after you approve. Some placements, such as editorial mentions or resource page links, cost nothing beyond the outreach.
A qualified publication opportunity is a real, content-driven website that matches your niche and the metric floor we agree at kickoff, whose editor has confirmed they will publish, with the price and terms stated up front, presented to you for approval.
What does not count toward your guarantee:
Here’s how a Core month might look. The fees below are illustrative, because real fees vary widely by niche, site and placement type.
| Item | What happens | Cost |
|---|---|---|
| Core package | At least 20 qualified publication opportunities presented in your sheet | $1,000 |
| You approve 12 | Eight have a publisher fee, four are free editorial placements | Fees as quoted |
| Publisher fees | Paid by you directly to the eight publishers, for example $90 to $300 each | Sum of the eight |
| You skip 8 | No cost. I note why and adjust the next round of prospecting | $0 |
Nothing in that month is a surprise: every fee was on the sheet before you said yes, and you can cap fees per site or per month at kickoff.
The monthly fee is fixed, so the variable part is what publishers charge. These are the factors that move it most:
A competitor backlink review, manual prospect research and vetting, personal pitches and follow-ups, publisher negotiation, content written or coordinated, a shared sheet with weekly updates, and your approval before every placement. The full method is described on the process page.
No, and that’s deliberate. The monthly package pays for the outreach work. Publisher fees are shown on each opportunity before you approve it, and you pay the publisher directly at their price. Nothing is marked up or hidden inside a bundle.
Yes. Give me a maximum fee per site, a monthly fee budget or both, and I’ll only bring you opportunities that fit. Free editorial placements are always welcome on top.
That’s your call to make, and it’s useful feedback. If you skip a site, tell me why and I’ll adjust the prospecting. The guarantee covers the number of qualified publication opportunities presented to you, and I’d rather you skip a site than accept one you don’t believe in.
Not as a bundle. Per-link prices usually hide the publisher fee and the vendor’s margin in one number, which makes it impossible to judge what you’re paying for. Separating the work from the publisher fee keeps both visible. I compare the common pricing models in my guide to outsourcing link building.
Directly, using the payment method each publisher accepts. The payment details come with the approved opportunity, so the money goes from you to the site owner without passing through me.
Core suits most single-site campaigns in one market. Scale makes sense in competitive niches like iGaming or crypto, or when several important pages need links at once. If you run several sites or languages, ask for a Custom quote.
Tell me your site, market and goals. I’ll reply personally with the package I’d suggest, the sites I’d go after and what publishers in your niche tend to charge.